NEW 2024 edition: Care Around Stillbirth and Neonatal Death Clinical Practice Guideline available now
Our Vision
Our Vision
Our vision is to reduce the devastating impact of stillbirth for women, families and the wider community through improving care to reduce the number of stillborn babies and to reduce the impact of this loss.
People + Partners
People + Partners
Meet the network of people, organisations, and professional institutions driving research and program implementation across the Stillbirth CRE.
Our work
Our Work
Explore some of the latest Stillbirth CRE research projects, scientific studies, and educational campaigns on stillbirth prevention and care after stillbirth.
Parent STories
News + Events
News + events
View the latest news and events from the Stillbirth CRE and our collaborating partners.
Get Involved
Get Involved
There's so many ways to contribute to stillbirth research. Sign up to our newsletter to stay in touch with the latest news, join our community, make a donation, or participate in research. Find out all the ways to Get Involved.
Safer Baby in pregnancy
Care after loss
Seeking Support
Research and news

Our aim is to improve care to reduce the number of stillborn babies and to reduce the impact of this loss.
Frequently asked questions
Get Involved

The Safer Baby Bundle

The Safer Baby Bundle is a national initiative with five evidence-based elements to address key areas where improved practice can reduce the number of stillborn babies. 

New culturally adapted initiatives

We are committed to reducing the inequity in stillbirth rates. At the 2023 National Stillbirth Forum we launched the new culturally appropriate pregnancy resources for First Nations women, as well as migrant and refugee women from some communities who are also disproportionately impacted by stillbirth.

This important work has involved two years of consultation and development, and is an extension of the Safer Baby Bundle. Thank you to our partners and the organisations and individuals who contributed to the consultations and co-design of these fantastic resources. We encourage you to share them with your communities.

Stronger Bubba Born (First Nations)

Stronger Bubba Born resources for First Nations women and their families

For First Nations women and their families to reduce the risk of Sorry Business Baby (stillbirth), the new Stronger Bubba Born resources include flyers and videos that are available at the Stronger Bubba Born website.

These resources were developed by the Stillbirth CRE Indigenous research team with the guidance of the Indigenous Advisory Group. Delivery partner Curtin University supported the extensive consultation and co-design process. The National Aboriginal Community Controlled Health Organisation (NACCHO) and the Waminda South Coast Women’s Health and Wellbeing Aboriginal Corporation are also collaborators with the CRE on their Indigenous work.

Growing a Healthy Baby (migrant and refugee)

To help the migrant and refugee women with the highest rates of stillbirth - Arabic, Dari, Dinka and Karen-speaking communities now have access to important tailored information in the form of a written booklet, summary video and self-paced digital booklet with audio.

These resources are now available at the Growing a Healthy Baby website. A network of community groups and health educators from the Multicultural Centre for Women’s Health (MCWH) and the Stronger Futures CRE at the Murdoch Children’s Research Institute (MCRI) worked with the Stillbirth CRE to develop these in-language resources.

New word for word translations in 25 languages

In addition, this latest information has also been translated into 25 languages and is available on the CRE’s Safer Baby website,, and available with all resources for healthcare professionals at

Reducing preventable stillbirth

The Stillbirth CRE has led the development of a bundle of care to address the priority evidence practice gaps in stillbirth prevention for implementation across maternity services. This work is being done in partnership with health departments across Australia and key stillbirth advocacy organisations, Stillbirth Foundation Australia and Still Aware.

Stillbirth is a personal tragedy for the families involved and a serious public health problem with far reaching social, emotional and financial burdens on all involved. The rate of stillbirth in Australia is higher than other top performing countries. In many cases stillbirth is preventable and research shows 20-30% of late gestation stillbirths could be avoided with better care.

By implementing the Safer Baby Bundle elements of care, the overall goal is to reduce stillbirth in Australia by 20% for women from 28 weeks' gestation and beyond.

Safer Baby Bundle Handbook and Resource Guide

A Safer Baby Bundle Handbook and Resource Guide has been created as an informational support to assist maternity healthcare professionals with implementation of the Bundle. Free and accredited CPD training for healthcare professionals is available from our e-learning modules.

Safer Baby Bundle eLearning Module

The Safer Baby Bundle evidence-based eLearning module provides a suite of educational resources based on the latest clinical best practice in stillbirth prevention. The National Health and Medical Research Council (NHMRC) Centre of Research Excellence in Stillbirth (Stillbirth CRE) eLearning provides evidence-based and collaboratively designed learning resources for healthcare professionals working with pregnant women.

Who is this eLearning module designed for?

All practitioners providing maternity care  are encouraged to undertake the Safer Baby Bundle eLearning module to support the provision of best practice care.

  • Obstetricians
  • Midwives
  • General practitioners (GPs)
  • Health workers

Join the team that's reducing stillbirth in Australia. Start today!

Safer Baby Bundle Masterclass

Become a Safer Baby Bundle champion in your workplace. The Safer Baby Bundle Masterclass is an interactive presentation that has been developed for maternity health professionals as an overview of the Safer Baby Bundle eLearning.

This 60-minute Masterclass summarises the five bundle elements, highlights key evidence and clinical recommendations related to the Safer Baby Bundle, and discusses basic principles for implementation. Request a copy of the Masterclass and presenter notes today to become a Safer Baby Bundle champion in your workplace.

You can also view a PDF version below to preview the presentation and understand how you might use the Masterclass to educate colleagues about the Safer Baby Bundle.

About the Safer Baby Bundle

The Safer Baby Bundle for Australian maternity healthcare professionals is a collection of change ideas or interventions for Australian maternity healthcare professionals designed to reduce late pregnancy stillbirth. The interventions are based on evidence summaries developed in partnership with the Perinatal Society of Australia and New Zealand (PSANZ). Development of the SBB has drawn from the expertise and experience of international advisors from the UK Saving Babies Lives Bundle of care.

A 20% reduction in stillbirth rates has been seen in the UK and Scotland, where a similar care bundle has been implemented. We believe that implementation of the Safer Baby Bundle in Australia will result in at least the same reduction in stillbirth. We think the bundle will also reduce serious adverse outcomes in live-born babies, improve health outcomes among mothers, increase mothers' satisfaction with care, and be cost-effective.

The Safer Baby Bundle was initially developed in Australia with the health departments in New South Wales, Victoria, and Queensland, as well as key stillbirth advocacy groups Stillbirth Foundation and Still Aware. Our partnerships with Safer Care Victoria, Clinical Excellence Queensland and NSW Health led to the roll-out of the Safer Baby Bundle across Australia, which is already showing promising results with a 21% reduction in stillbirth rates across participating maternity services in Victoria in 2020-21. Today, the Safer Baby Bundle has commenced implementation in New South Wales, Victoria, Queensland, Western  Australia, the Australian Capital Territory and Northern Territory, and endorsed by a large number of advocacy groups and professional colleges. See our partners for details.

We are committed to reducing the inequity in stillbirth rates and are working with the sector and our partners to reach First Nations women with our Stronger Bubba Born resources. As well as migrant and refugee communities, with our Growing a Healthy Baby resources that have been co-designed for Arabic, Dari, Dinka and Karen speaking communities. These culturally sensitive resources were developed over two years of consultation, co-design and tailored translations and designs.

The Stillbirth CRE has also recently had the latest Safer Baby Bundle information translated into 25 languages, these are available on the CRE’s Safer Baby website,, and available with all resources for healthcare professionals at

We have established partnerships across Australia with Indigenous communities in NT, SA, QLD, and WA, and working with our Advisory Groups to create Aboriginal and Torres Strait Islander, and rural and remote versions of the Safer Baby Bundle Masterclass and resources.


Bereaved parents discussing the importance of the Safer Baby Bundle. 

Our NHMRC Partners

Stay informed

Be part of our email community to find out how we’re helping to reduce stillbirth.