My Baby’s Movements (MBM) is a mobile phone program delivered through an interactive app and SMS. The program is designed to help women understand their baby’s movements and encourages prompt contact with health care providers if any concerns arise regarding decreased fetal movements. The study design used a stepped wedge cluster randomised controlled trial.
Maternal perception of decreased fetal movements (DFM) is strongly associated with stillbirth. However, maternal awareness of DFM and clinical management of women reporting DFM is often suboptimal.
With a sample size of 305,166 women across 16 sites in Australia and New Zealand, the aim of the trial was a 30% reduction in stillbirth after 28 weeks gestation. The trial was completed in May 2019. Full results of the trial, including its economic evaluation, will be published in 2021.
The My Baby's Movement's study protocol is available online through the BMC Pregnancy and Childbirth Journal or for download below.